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Legal Marketing in a Down Economy
Have you noticed that the economy
is headed South? How will this affect
your practice? What are you going
to do about it?
Our presentation on "The Top Five
Ways To Increase Your Legal Marketing
Results in a Down Economy" is being
offered in-house at firms with 50
to 1,000 lawyers, to help each individual
answer the critical question: "What
should I do today to increase new
business?" by analyzing five key
tactics:
- Protect your clients and referral
sources
- Increase the perceived value
of the services you offer
- Refine your search for ideal
new clients
- Track your marketing time and
activity
- Spend wisely
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Our public presentations regarding the legal marketing implications of the down economy include:
May 14, Boston
Marketing Power: Tips on Navigating
Through a Down Economy
Jim Hassett, President, LegalBizDev
Mark Greene, Chief Marketing Officer,
Nixon Peabody LLP
Lisa Helme, Managing Director, Strategic
Business Development, The Deal,
LLC
Michele Lamoureux, President, Michele
Lamoureux Associates
New
England Legal Marketing Association
K&L Gates, State Street Financial
Center, One Lincoln Street, 19th
Floor, 12 PM - 2 PM |
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May 28, Boston
The Top Five Ways to Increase Your
Legal Marketing Results in a Down
Economy
Jim Hassett, President, LegalBizDev
Massachusetts
Bar Association, 20 West Street,
4:30-6:00 PM |
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June 18, Webinar
The Top Five Ways to Increase Your
Legal Marketing Results in a Down
Economy
Jim Hassett, President LegalBizDev
and Tom Kane, founder of the LegalBizDev
Network
National
Law Journal Web Audio Conference,
12- 2 PM EDT |
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June 26, Webcast
How to Keep Your Clients Happy in
a Down Economy
Jim Hassett, President, LegalBizDev
and Arnie Herz, Founder, www.LegalSanity.com
West
LegalEd Center (Thomson-Reuters),
1-2 PM EDT |
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July 18, Boston
The Top Five Ways to Increase Your
Legal Marketing Results in a Down
Economy
Jim Hassett, President LegalBizDev
Business
Lawyers Network, 53 State Street, 8th Floor, Boston, MA, 8-9 AM |
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October 28, Webcast How to Keep Your Clients Happy in a Down Economy
Jim Hassett, President, LegalBizDev and Arnie Herz, Founder, www.LegalSanity.com
West LegalEd Center (Thomson-Reuters), 1-2 PM EDT – Details coming soon |
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For background on the topic, see Jim
Hassett's series of blog posts
on "What
are the top marketing priorities
in a down economy?" |
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